Jennie from BLACKPINK is back in the spotlight, this time with a new solo single she announced, titled “Mantra”, which will come out on 11th of October 2024. This makes Jennie’s first solo project since the hit single “You & Me”.
“Mantra” also marks a significant milestone in Jennie’s solo career, as it is her first song released in partnership with Columbia Records, one of the biggest record labels in the United States, home to global superstars like Beyoncé and Adele. This collaboration signals Jennie’s growing influence in the international music scene.
In the lead-up to the release, Jennie has teased fans with captivating images and teaser videos, providing a glimpse into the new track’s sound. The teasers featured a short yet addictive melody, sparking excitement and curiosity among fans eager to hear the full song.
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Jennie has made headlines with numerous groundbreaking achievements. She became the first Korean female solo artist to receive platinum certification from the Recording Industry Association of America (RIAA). This was for her collaboration with The Weeknd and Lily-Rose Depp on the song “One Of The Girls” last year. Earlier this year, Jennie also set a record as the first K-pop female artist to have a music video, “SOLO,” surpass 1 billion views on YouTube.
BLACKPINK’s Jennie will make a significant impact in both the Korean and global music industries. Fans and industry insiders alike are eagerly awaiting October 11 to witness the next chapter of Jennie’s incredible solo journey.