BLACKPINK has released the music video teaser for their much-awaited single “JUMP,” which will be out on July 11 along with the digital version. The teaser, shared on the group’s official channels, gives fans a dramatic preview of what could be one of the most visually stunning music videos of the year.
BLACKPINK turns into comic book characters in “JUMP” teaser
Directed by Dave Meyers, known for iconic collaborations
The “JUMP” music video was directed by Dave Meyers, who is a Grammy Award-winning director. He’s well-known in the music industry for his work with major artists, including Ariana Grande, Kendrick Lamar, and Billie Eilish.
Global buzz following Goyang concert pre-release
Anticipation for “JUMP” has been rapidly building since its pre-release stage performance during BLACKPINK’s Goyang concert on July 5–6, which was the opening stop of their new world tour, officially titled “DEADLINE.” The performance quickly became a trending topic across social media platforms. Fans and critics alike praised the song’s high-energy delivery, captivating choreography, and addictive hook.
Following their performance in Goyang, BLACKPINK will embark on a 16-city, 31-concert world tour. The group will perform in major international venues across North America, Europe, and Asia, including stadium-level shows in Los Angeles, New York, Paris, Tokyo, and Bangkok.
Fans can stream and watch the music video for “JUMP” on major digital platforms upon its release on July 11, and catch the group live in concert as they bring their new era to audiences around the world.