Category: Cars

  • Aston Martin unveils the DBX S: A high-performance luxury SUV with enhanced power and design

    Aston Martin unveils the DBX S: A high-performance luxury SUV with enhanced power and design

    Aston Martin has unveiled the DBX S, the latest member of its range, with a performance-oriented SUV taking center stage in luxury motoring. An extension of the dynamic charm of the DBX707, the DBX S integrates cutting-edge engine technology, improved performance aspects, and an even more assertive look. Evidently, this latest flagship SUV offers an exciting drive experience, with increased power, less weight, and advanced design features, making it the best bet in the luxury SUV category.

    A legacy of performance

    The DBX S continues Aston Martin’s decades-long convention of applying the ‘S’ designation to denote high-performance derivatives of its cars. Nevertheless, it’s the initial car to wear the ‘S’ badge was the legendary Vanquish S, which premiered at the 2004 Paris Motor Show. With this new version, Aston Martin shows that lighter, more potent variants are still at the center of its production strategy, giving enthusiasts an exhilarating driving experience without compromising luxury.

    Aston Martin CEO Adrian Hallmark said, “The introduction of DBX S not only reaffirms our commitment to producing the most exciting, rewarding, and beautiful cars, but it also sends a powerful statement of intent about our ambitions for the Aston Martin brand.”

    Upgraded engine and enhanced performance

    At the heart of the DBX S is a revised version of Aston Martin’s 4.0-Litre Twin-Turbo V8 engine. The engine takes advantage of turbocharging technology from the forthcoming Valhalla supercar, such as increased compressor wheels and internal refinements, to deliver a 20PS power boost, taking the total output to 727PS. Eventually, this performance enhancement allows the DBX S to reach 0-62mph in only 3.3 seconds, with a top speed of 193 mph (310.6 km/h), preserving the model’s outstanding performance reputation.

    The DBX S also includes an updated exhaust system that enhances the characteristic V8 sound of the engine, introducing even more character to the drive. The pioneering 9-speed ‘wet clutch’ transmission, which sends torque to the front and rear wheels, also provides an unparalleled driving experience, with better acceleration and more forceful downshifts in sporty driving modes.

    Weight reduction and advanced materials

    To emphasize performance, the DBX S sheds considerable weight using light materials and smart design choices. Moreover, the available carbon fiber roof, the biggest such component ever to be installed on an Aston Martin, saves 18 kg and reduces the car’s center of gravity for enhanced stability and agility. For the first time ever, Aston Martin provides magnesium wheels as an option, which reduces a further 19 kg of unsprung mass, improving ride comfort and steering accuracy. Together, these materials make the DBX S lighter and more agile, making it the superior car for any road.

    Aesthetic and functional design enhancements

    The DBX S boasts some visual touches that echo its dynamic prowess. The front sports a clean black vaned grille, with the side sills featuring upturned air splitters for maximum airflow. Whereas, the rear of the car is characterized by stacked quad exhausts, complementing the car’s aggressive stance. Optional carbon fiber items, such as the rear bumper and diffuser, shed vehicle mass while adding to the SUV’s sophisticated look.

    The interior of the S version is equally impressive, featuring a bespoke ‘S’ theme in the herringbone pattern on the seats and headlining. Across the cabin, premium Alcantara and half-aniline leather has been used to create the perfect balance of luxury and sportiness. The DBX S is also outfitted with Aston Martin’s in-house designed infotainment system and a high-performance 800w 14-speaker sound system, an optional 1,600W Bowers & Wilkins system being available for serious audiophiles that want world-class sound.

    The future of Aston Martin’s SUV lineup

    The DBX S is the new signature lineup of Aston Martin SUVs, combining state-of-the-art technology with the marque’s classic style and performance. With both its powertrain and design having been upgraded, it will rewrite the rulebook on high-performance luxury SUVs. Available for order now, deliveries of the DBX S will commence in Q4 2025 and signal the beginning of a new era in Aston Martin’s illustrious history.

  • Porsche launches 911 Spirit 70 app for customization experience on Apple Vision Pro

    Porsche launches 911 Spirit 70 app for customization experience on Apple Vision Pro

    Porsche is bringing a unique, immersive experience to fans of its iconic 911 model with the release of a new app for the Apple Vision Pro. Designed to coincide with the launch of the Porsche 911 Spirit 70, the app lets users explore the automotive world of the 1970s. It allows them to design and customize their own version of the Porsche 911 Spirit 70 in rich detail.

    A journey back to the 1970s

    he Porsche 911 Spirit 70 app is designed to transport users back to the heart of the 1970s. This decade was pivotal for both automotive design and Porsche’s history. With this app, Porsche fans can dive deep into the design elements that made the app special.

    Boris Apenbrink, Director of Exclusive Manufaktur Limited Series & Options at Porsche, stated, “With the Porsche’s 911 Spirit 70 app for the Apple Vision Pro, we want to give our customers and fans a journey back to the 1970s. This decade was characterized by colors, materials, and many Porsche successes that continue to shape our heritage today.”

    Customization features and interactive tutorials

    The app offers an interactive, hands-on experience for users. It guides them through the process of customizing their vehicle step by step. The app allows users to experiment with over ten iconic Porsche vehicle colors from the ’70s. It also offers detailed descriptions and historical insights that enhance the customization process. Users can also explore unique decorative stripes, distinctive seating patterns, and historic race numbers that further personalize the car.

    Lars Krämer, Manager of Innovations at Porsche, emphasized the importance of the app in bringing Porsche’s legacy to life: “With this app, our customers gain deep insights into the creation process of the iconic designs of the decade and can digitally customize their dream vehicle.”

    Innovative technology for a seamless experience

    Leveraging the spatial computing capabilities of the Apple Vision Pro, the app uses advanced 3D rendering technology. This projects high-quality representations of colors and materials onto a digital vehicle model in real time. This allows users to view their customizations from every angle and visualize their dream car as it would appear in the real world.

    The app also includes interactive tutorials that help users optimize their personalization journey, ensuring that both newcomers and seasoned Porsche enthusiasts can make the most of the customization experience.

    Additional personalization options

    Once the design is complete, users have the option to further personalize their 911 Spirit 70 in the Car Configurator. Alternatively, they can create an Apple Wallet Pass with detailed information about their customized vehicle.

    Availability of Porsche 911 Spirit 70 app

    The Porsche 911 Spirit 70 application will be available for free in the Apple App Store for the Apple Vision Pro, coinciding with the release of the Porsche 911 Spirit 70. This collaboration brings together Porsche’s iconic heritage and the latest advancements in spatial computing.